Community Newsletter (Shell Polymers Monaca)

Project Overview | Objective

Shell Polymers Monaca is a petrochemical plant in Beaver County, PA that produces a wide variety of plastic products for multiple industries and applications. To better connect with the community and keep them apprised of their operations, safety measures, latest news, and outreach effort, they wanted to create and distribute a high-quality quarterly newsletter. They turned to M:7 to handle the project from start to finish, including strategy, design, printing, and mailing. 

Results

Working closely with the Shell team, we carefully strategized how the newsletter should look and feel. We then designed a polished, engaging four-page Monaca Messenger that would also serve as a template moving forward. Once the newsletter was finalized, M:7 Shop ensured that it was printed properly and sent out to 80,000 households at the desired time